Alcentra: A fresh approach to corporate identity – WildWest Design
Projects
- award design
- award design
- graphics
- illustration
- signage
- award design
- brand design
- events
- graphics
- identity
- photography
- award design
Image: Aston Villa FC
- brand design
- communications
- graphics
- brand design
- digital content
- events
- graphics
- identity
- illustration
- photography
- signage
- video
- websites
- brand design
- communications
- digital content
- events
- graphics
- signage
Image: Barclays ATP World Tour Finals
- brand design
- graphics
- identity
- illustration
- award design
- brand design
- communications
- video
- brand design
- graphics
- signage
- brand design
- communications
- graphics
- identity
- brand design
- communications
- events
- graphics
- illustration
Image: FWA
Clean, corporate and contemporary
Clean, corporate and contemporary
Alcentra is one of the largest European headquartered credit and private debt managers. The company is a wholly owned subsidiary of Franklin Templeton, one of the world’s largest independent investment managers with $1.4 trillion in total assets under management.
For more than a decade, we have been evolving the brand graphic assets and digital presence as the company has grown. This has included keeping the design of their website functional and on-brand, as well as creating and maintaining a bespoke investor area. In all its iterations, we stay true to Alcenta’s corporate and modern style.
Communicating company values
Communicating company values
WildWest has created a number of press and digital communications for Alcentra, from specific campaigns to emailers and social media assets.
This digital content has enhanced the company’s brand messages and values creating a strong brand identity.
Photography
Photography
The team photography has a corporate and dynamic style, showing real people in real working situations.
We added depth and movement to the shots to give an insight into the activity of the company.